15 04 2019
We live in a time where our first instinct is to turn to the web whenever we would want to buy something. We either perform an online search of the brand or directly visit the company’s website.
website localization
17 04 2017
Catering to the Internet users in tier II and III towns, technology giant Google is now focusing on expanding usage of its products like Maps and searching in Indian languages, especially Hindi. Hindi is one of the official and most prominent languages in the Union of India. There are more than 500 million Hindi Speakers […]
14 04 2017
If you are planning to go global, start with website localization in the language of your most potential market. One way of judging this is by analyzing sales from countries where you are getting orders despite the fact that your website in English has no significance in such market. Why Localization? More and more people […]
12 04 2017
Your website is designed keeping in mind the corporate strategy and the brand image you may want to create. But it will have no relevance till it is made visible to your prospects looking for information that is even remotely connected to your field of activity. Increase traffic to your website by Multilingual SEO A […]
11 04 2017
The growth of Internet users in India has been phenomenal. In the last two years, there has been doubling of Internet users. It is estimated that 6 million users will get added every month and by end of the year 2017, we would cross 550 million.The key drivers of this growth are 1. The government […]
25 11 2015
We have provided website localization in Indian and foreign languages to some of our clients like TATA Group, Aditya Birla Group, BSNL, Hero Motors, India Tourism, Kerala Tourism, Symtrax, Rolta, and many more. Why Website Localization? Worldwide Internet users are growing at a faster pace in Non-English nations and they can be only reached in […]
11 06 2015
The advent of globalization has triggered the need for companies to ensure that their software is able to “communicate” properly to its users, regardless of language or location. Software localization does just this. Rather than translate the original language of the interface on the target market, you also have to contextualize the nuances of cultural […]
9 12 2014
What is Localization? Localization is a process of adapting the content and the product for a specific locale. Localization is more than simply exchanging the words and grammar of one language for those of another. Localization enables your message to be positively received by target audience. Localization ensures that essence of the original is maintained, […]
7 11 2014
Eyeing to make India the manufacturing hub, Prime Minister Mr.Narendra Modi reached out to investors with “Make-in-India”slogan on the day of Independence. He channelized his oratory skills with the power of language. There in lay the difference between him and his predecessors.Mr.Modi understood the power of language and used them as a force to transform […]
28 10 2014
Content is King only if it is understood by large population of the market by translation that is localized in such a way it speaks their language and culturally connects. Just as even a pawn can checkmate a king if effectively used, multi-lingual website content can act as your powerful marketing weapon and influence customers […]